How To Grow Your Instagram Page

If you want to make it in today’s world of business, you need to be good with social media – that’s a fact. Social media platforms are now the easiest, cheapest and most effective way of connecting with customers and developing your brand. All of the big advertising companies are shifting their attention from traditional techniques to digital marketing. Think about it – how often do you see an advert on a billboard, compared to a facebook or instragram ad?

This reason alone means that if you’re trying to develop your business, or even just promote your personal brand, you must be comfortable with social media. There are dozens of huge successful social media platforms: facebook, youtube, snapchat, twitter, pintrest, tumblr… the list goes on. But today, I am going to be focusing on perhaps the most effective and simple of them all – instagram.

I opened a personal instagram page back in 2014, just purely because all of my friends had one – in fact, I was pretty late to the party. From then on I was fascinated by how many adverts and promoted posts I saw popping up on my feed. They were everywhere, I literally couldn’t log on without seeing some form of instagram ad. More recently, I opened a secondary instagram page, because on a daily basis I was having business thoughts (about how I could save money, how I could invest, etc.) so I decided to share these thoughts on instagram – hence the name ‘@dailybusinessthoughts‘.

I instantly fell in love with the idea of growing my page and really making an impact on others with my content. The thing that amazes me most is how incredibly easy it is to gain followers.

I myself am by no means a social media guru, I have a mere 3,000 followers, but I haven’t been going for long and I am growing fast. I am enjoying the process. The daily hustle of creating content, networking with others and trying to expand my page excites me, but I needed help. So I purchased a book called ‘Instagram Marketing – how to grow any instagram page to 1 million followers in under 6 months.’ The information in this book accelerated the growth in my page hugely, so I’m going to briefly share what it taught me.

  1. Stick to a theme.

If for a month you post fitness videos, and develop a following based on that niche, then next month you start posting cooking videos, then guess what? You previous followers will lose interest. It’s not complicated – people follow you for a reason, they want to see more of your content, so making huge changes to the images you post will disturb this. Find your theme and stick to it.

2. Post regularly.

If you post too much, you will clog people’s feeds and quickly lose subscribers. Similarly, if you don’t post at all, people will become bored of your page. The book recommends that you post twice a day as you’re growing, and then stick to once a day when you have more followers.

3. Network.

Linking with other users is the one of the most important factor to growing your page. It shows that you are willing to reach out to expand, and this allows you to mix with other audiences that might not have previously seen your content. A simple way of doing this is to DM a similar page to yours, and offer to exchange shoutouts – something I have done many times myself.

4. Buy Shoutouts.

This to me seemed ridiculous at first, but is by far the easiest way to gain followers. The reason this book is fantastic is because it isn’t vague – it offers website links to actual pages you should use to buy shoutouts. The author of this book, Pamela Russell, is a digital media manager and whilst managing a client’s page, she took them from 500,000 to 1 million in just 3 months, purely through purchasing cheap shoutouts. The best website I have personally found for this purpose is shoutcart.com – you can buy shoutouts from under $10 from large pages. I recently purchased one for just $5 and gained 200 followers. Hopefully this demonstrates the power behind buying shoutouts – it is a tool I will continue to use in my pursuit for a larger instagram following.

And there you have it. I have only covered what I found to be the 4 most useful tools, but this book offers hundreds of ways of growing your page. There are 12 chapters, and whilst it is short it is packed full of information: when in the day you should post, what to post on your story – it also teaches you how to make money from instagram too (which, by the way, is incredibly easy) which perhaps I will cover in another blog. For a step by step guide on how to gain more followers and improve your page, pick the book up off amazon:

Instagram Marketing Book Link

Thanks so much for reading my third blog! Follow me on instagram for my daily updates, @dailybusinessthoughts, and if this post helped you at all, feel free to DM me, as I reply to everyone. Come back next Thursday for my next blog post!

Thanks,

Daily Business Thoughts

What To Do In Your 20s To Become A Millionaire By 30

Do you want to be a millionaire by 30? Of course you do, that was a stupid question. In fact, I don’t think I can think of a single scenario where £1M in the bank won’t at least make you feel a bit better.

Now I myself am by no means a millionaire – I’m young, I’ve just left school and I’m only just now starting up a business, so the advice I’m giving will not be advice I have created, but that does not mean it won’t be incredibly valuable. The knowledge I’m sharing with you today is wisdom written by people who are millionaires; people who have already completed their own journeys to success.

Recently I’ve become a bit of a bookworm, and so I read books very regularly. However, two which have stayed fresh in my mind for a long time are ‘The Richest Man in Babylon’ by George Samuel Clason, and ‘The Millionaire Booklet’, written by one of my biggest idols, Grant Cardone. With todays technology, you can easily access a lot of financial advice from successful people, but one thing that always frustrates me is that a lot of this information is contradictory. For example, lots of entrepreneurs argue that you should never rely on one stream of income, but others argue that ‘if you chase two rabbits, you won’t catch either one’, so you should focus on one goal, and one way of making money. This always leaves me thinking, what the hell am I supposed to do then?

Which leads me to why these books stuck with me for such a long time – they both offered the same advice. The Richest Man in Babylon taught me about the 3 foundations of wealth:

  1. A part of all you earn is yours to keep.
  2. Make your money work for you.
  3. Only take advice from people who have experience.

‘A part of all you earn is yours to keep’ – what does this mean?

It means that whenever you earn any sort of money, you should keep a small percentage separate, and not touch it (apart from investing), and eventually this will build over time. Grant Cardone suggests that you leave 10% of your earnings per month, whether you earn £1,000 a month or £100,000 a month. Adjust the way you spend to live off 90% of your earnings, and keep that 10% in a completely separate bank account, so that you don’t spend it carelessly. Even if you’re only earning £30,000 a year, you’ll have at least £3,000 left at the end of the year, and that’s before you start making your money work for you, which brings me to foundation number 2.

‘Make your money work for you’ – again, what does this actually mean?

This is the process in which you invest this saved money into assets which will make money for you, without you actually having to do anything. Sounds good, right? A fantastic asset to invest in currently is cryptocurrency (if you don’t know what it is, google it!). You can literally download apps within minutes and invest money into cryptocurrencies, which only seem to be increasing in value at the moment. Grant Cardone saved money for years, investing in assets until eventually he made one huge investment in real estate. It was risky, but it paid off, and he made millions of dollars. It’s simple – if you earn smaller amounts of money, invest in smaller assets (like cryptocurrency) and if you earn more, invest in larger assets (like real estate).

The final foundation is ‘Only take advice from people with experience.’ This is as simple as it sounds.

If I had read these foundations from an underachiever earning minimum wage, I wouldn’t have shared them with you. But I read this advice from successful entrepreneurs, which quite simply means these processes work. If you are learning how to become a successful writer, don’t take advice from a chef, and if you want to be an athlete, don’t listen to a professional musician… it really is this simple. In future, when listening to advice, just stop for a second and think has this person succeeded in this field? If not, perhaps you should look elsewhere…

And that is it. It sounds simple, right? Well the truth is, it is simple. The steps that will carry you to your first million are not actually that complicated – the hard part is being disciplined and sticking to them.

If you want to pick up either of these books, and learn in more depth about how to make your first million, the links are below:

The Richest Man In Babylon book link

The Millionaire Booklet book link

Thanks for reading! If you gained any sort of knowledge from this blog feel free to dm me on instagram, @dailybusinessthoughts, because I reply to everyone. Check back next Thursday for my next blog post: How To Grow Your Instagram Page.

Thanks,

Daily Business Thougths

 

 

My First Blog – Should Entrepreneurs Go To University?

University! Alcohol, living with friends, meeting many lifelong companions, developing a powerful sense of independence and, at the end of it all, a degree. Sounds perfect, right?

This is my very first blog post, ever, so I’m not too sure what to expect in terms of feedback, but I’m just going to put my thoughts on university on this website for you to read, and feed back your opinions to me. I know what you’re thinking: my website name is ‘Daily Business Thoughts’, but I’m only uploading blogs weekly. This is because this website stemmed from my Instagram page that I opened roughly a month ago, and on there the content IS daily. I’m going to try to keep this concise and not waffle too much, so here goes.

University is a fantastic way of transitioning from a young adult to a steady part of your country’s workforce. It is very rare for people with degrees to come out of university (or college in USA) and be completely unable to find any sort of job. Therefore uni practically secures you a sturdy job, which in most scenarios people stay with for a long time, so university can practically set you up for life. Doesn’t that sound good?

Well, what if you’re an aspiring entrepreneur and you want to be your own boss? What if you don’t want a 9-5 job working for someone else? If you want to set up your own business and eventually build an empire, many people would argue that a minimum of 3 years studying at uni is actually a complete waste of time. Although they can come in handy, most entrepreneurs do not need degrees.

Lets look at some examples. Bill Gates and Mark Zuckerberg are both college dropouts, and you’d be mad if you said their success isn’t breath-taking, whichever way you look at it. Alan Sugar and Richard Branson didn’t even go to university, and they’ve both accumulated more money than they could ever spend. These successful entrepreneurs and many others are living proof that you can be incredibly successful without university or college qualifications.

University is also very expensive. Here in the UK, it currently costs £9000 a year to attend. You can take a student loan to pay this off, but as soon as you get a job on the other side of uni, you’ll spend at least the next couple of years trying to pay it off. I’m currently reading ‘Entrepreneur Revolution’ by Daniel Priestley which, by the way, is a fantastic read, and throughout this book Priestley argues that much like the industrial revolution (the shift from agricultural work to factory work back in the 18th century), we are about to experience an entrepreneur revolution, in which most people will stop working 9-5 jobs and will set up their own small businesses. Priestley believes this is possible due to recent advances in technology, making it incredibly easy to start businesses online.

Priestley himself did attend university, and even studied business, but wasn’t impressed. A short passage from the book reads: ‘I was disappointed at university. None of my lecturers had built or sold businesses. Most of them were struggling.’ Priestley then dropped out of uni at 20 to shadow an entrepreneur, and he said this was far more beneficial.

Now I’m in no position to tell you what to do with your life. Avoiding university can be very risky – Forbes magazine recently stated that 90% of all start ups fail. This is staggering, and means that the odds are against you. If you are in two minds about setting up a business, I’d suggest you go to university. Because to become the 10% that work for themselves, and lead successful entrepreneurial lifestyles, you need to do whatever it takes in order to make it.

If you want to pick up a copy of Entrepreneur Revolution by Daniel Priestley, click the following link:

Entrepreneur Revolution Book Link

Thanks for reading my first ever blog, make sure to come back every Thursday, as these will be weekly.

Thanks,

Daily Business Thoughts.